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El objetivo del presente blog, es realizar un análisis de las organizaciones, desde las diferentes ámbitos, que afectan al mundo empresarial. En el día a día de la empresa, hay áreas de conocimiento, que se olvidan, pero que creo, en cambio interesante volver una mirada hacia ellas. En el blog, iremos analizando diferentes áreas, que para mí son de gran ínteres, y a las cuales, pretendemos aportar algo como: la Organización y la Innovación en Organizaciones, el E-Business, la Calidad, la Gestión de Proyectos, el Marketing, y la Gestión de Personas. La información que aquí expongo esta extraída de diferentes libros que considero interesante leer, diferentes charlas, coloquios, eventos a los que he asistido, y en algún caso, basadado en mi experiencia y opinión personal. En el ámbito personal, necesitaba de un sitio, en el que ir recogiendo la diferente información y conocimiento que voy adquiriendo con el paso de los años, y que iba dejando aparcada en el rincón del olvido. E...

Hard-Core Management / Management Puro y Duro

📘 Hard-Core Management   Author:Antonio Alemán Torres   Publisher: Prestomedia   Year of Publication: 2014   ISBN: 978-84-941894-0-1 🧠 About the Author   Antonio Alemán Torres is a seasoned professional in team management and business leadership. His approach is grounded in hands-on experience, common sense, and responsible high standards.  📌 Opinion   This book is a straightforward guide—no fluff, no magic formulas—about what it really means to be a good manager. It’s aimed at anyone who leads a team, regardless of company size or hierarchy. The style is clear, honest, and rooted in real-world experience.  📚 Book Content >The Core of Management : People   The author argues that people management must be the central axis of any leadership style. Managing people is not a side task—it’s the heart of effective leadership. > “ You don’t need an impressive résumé to be a good manager, but you do need co...

The Balanced Scorecard / El Cuadro de Mando Integral

  The Balanced Scorecard Authors: Robert S. Kaplan and David P. Norton Publisher: Harvard Business School Press / Gestión 2000 (Spanish edition) ISBN: 978-8498750171 Topic: Strategy, Business Management, Performance Indicators Pages: Approx. 400 Level: Intermediate – Advanced 🧠 What is this book about? Kaplan and Norton revolutionized strategic management with this book by introducing the concept of the Balanced Scorecard (BSC), a tool that translates an organization’s strategy into a coherent set of performance indicators. The BSC goes beyond traditional financial metrics by incorporating four key perspectives: ·        Financial: How do shareholders see us? ·        Customer: How do customers perceive us? ·        Internal Processes: What must we excel at? ·        Learning and Growth: How can we continue to improve and create value? ...

Artificial Intelligence and Medicine — Inteligencia Artificial y Medicina

  Artificial Intelligence and Medicine — A Clear and Accessible Look at the Future of Health Book Details Title: Artificial Intelligence and Medicine Authors: Miriam Cobo Cano and Lara Lloret Iglesias Publisher: CSIC / Los Libros de la Catarata Collection: ¿Qué sabemos de...? (No. 145) ISBN: 978-84-00-11149-6 Year of Publication: 2023 Pages: 105 Format: Print and Electronic Version Place of Publication: Madrid About the Authors Miriam Cobo Cano is a predoctoral FPU researcher at the Institute of Physics of Cantabria, where she is developing her thesis on the optimization of medical imaging diagnostic systems using artificial intelligence techniques. She holds a degree in Physics and a master’s degree in Data Science from the University of Cantabria and the Menéndez Pelayo International University. Lara Lloret Iglesias is a senior scientist at the same institute, with a PhD in Particle Physics and a specialization in deep learning applied to medical diagnos...

The Myth of Artificial Intelligence - El mito de la Inteligencia Artificial

  📘   The Myth of Artificial Intelligence - El mito de la Inteligencia Artificial  📇 Book Details Title :  The Myth of Artificial Intelligence: Why Computers Can’t Think the Way We Do Author : Erik J. Larson Publisher : Shackleton Books ISBN : 978-84-1361-168-6 Language : Spanish (translated from English) Translator : Milo J. Krmpotic Fernández-Escalante Format : Paperback Pages : 368 Publication Date : October 17, 2022 Place of Publication : Barcelona 👤 About the Author Erik J. Larson  is one of the most insightful and respected voices in today’s debate on artificial intelligence. A scientist, tech entrepreneur, and pioneer in natural language processing, he has worked at the intersection of academic research and applied innovation. His career combines the rigor of the lab with real-world experience, allowing him to approach the challenges of AI with a uniquely informed an...

Artificial Intelligence: The Technology That Will Change the World — Inteligencia Artificial: la tecnología que cambiará el mundo

  Artificial Intelligence: The Technology That Will Change the World  — Inteligencia Artificial: la tecnología que cambiará el mundo 📇 Book Details Title :  Artificial Intelligence: The Technology That Will Change the World Author : Roberto Velasco Foreword : Josu Jon Imaz Publisher : Alt Autores Servicios Editoriales, S.L. ISBN : 978-84-19880-16-1 Language : Spanish Format : Paperback Publication Date : March 14, 2024 👤 About the Author Roberto Velasco  is a retired professor of Applied Economics at the University of the Basque Country (EHU/UPV). Throughout his career, he served as president of the Spanish Association of Regional Science and as an economic consultant for prestigious institutions such as the Inter-American Development Bank (IDB), the European Commission, and the OECD. He also held leadership roles in key organizations for the Basque Country’s industrial transformation, in...

Impact of AI in Different Industries / Impacto de la IA en Diferentes Industrias

  Impact of AI in Different Industries Artificial intelligence (AI) is influencing a wide variety of sectors, optimizing processes, improving efficiency, and creating new opportunities. In this entry, we will analyze how AI is transforming industries such as healthcare, finance, retail, manufacturing, entertainment, agriculture, energy, education, logistics, public sector, security, construction, tourism, real estate, and art. We will highlight specific examples of how AI is revolutionizing each of these industries. Healthcare In the healthcare sector, AI is improving the diagnosis and treatment of diseases by analyzing large volumes of medical data. AI algorithms can identify patterns in patient data that doctors might overlook, enabling more accurate diagnoses and personalized treatments. Example:  A hospital uses AI to analyze medical images and detect early signs of cancer. AI can identify anomalies with greater accuracy than human radiologists, allowing for faster...